You can add a suppression list to a new email or suppress a sent to list from an email you are working on. Use WordFly’s segmentation feature to add the suppression you want.
Attach a suppression list to a campaign
You can suppress a list that you have already imported into WordFly from any email campaign.
What to expect with the suppression list feature:
- When you apply a suppression list to your email campaign, all the addresses in the suppression list that overlap in the list assigned to the email campaign will be withheld/removed from the email deployment.
- Only one list can be suppressed using this option.
- You can add additional segmentation to your list by clicking on the More List Actions menu from the list summary page and then selecting Segment Your List.
- When the suppression list is applied, the list total will not update. The subscribers will be suppressed when the email is sent.
- You can see who was suppressed after the email sends by going to Reporting > Export Data and selecting export type Subscribers by Campaign.
Follow these steps to get your list suppression just right:
1. Go to Emails > Email Campaigns
2. Select your In Progress email campaign
3. Click the Subscribers tab of the email campaign
4. Import or select your Subscriber List
5. On the List Summary page, select More List Actions > Suppress Subscribers
6. Select the list you would like to suppress from the available lists
Hover over the right side to select see the select button to click.
7. Your list suppression will be added as soon as you click the list
To remove the suppression list, click on Remove from the list summary page.
Suppress subscribers from a previously sent campaign
If you sent out an email and now you want to send a new email but suppress subscribers in the previous email, you can do this using segmentation. Add an event segment and select the specific campaign to suppress.
1. Go to Emails > Email Campaigns
2. Select your In Progress email campaign
3. Click the Subscribers tab of the email campaign
4. Import or select your Subscriber List
5. On the List Summary page, select More List Actions > Segment Your List
6. Select Add activity as the type of segment
7. Select Receive
8. From the available dropdowns, select the following:
Did not, Sent to, Any Date, Specific Campaign (select the previous campaign)
This segment will suppress subscribers from the sent campaign. The segment basically says: Include subscribers who did not receive the previous campaign.
9. Select the Campaign you would like to suppress
10. Then select Add to segment
11. Select Apply to list
12. Watch your list segment count update to exclude subscribers from your previously sent to list.
You can see who is in your segment after applying it by selecting More List Actions > Export Segment.